Client Story
Introducing Roca, the pride of Egyptian Tomato Paste, crafted by Vero Foods. With a legacy spanning years, Roca stands tall in the bustling Egyptian market, offering top-tier tomato paste in a variety of pack sizes.
Objective
To establish Roca's digital footprint across official channels, unveiling the essence of the product and highlighting its exceptional quality and unique selling points.
Execution
We launched the "Dayman Gahza" campaign, celebrating Roca's natural goodness and versatility. Through engaging content, we connected with Roca's audience, making sure everyone understood why Roca is a kitchen essential.
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